AIESEC sales & marketing workshop @ UCL 22.1.2011

On Saturday 25th January Professor Martin Boehm, Associate Dean for Master in Management, joined Accenture to participate in AIESEC´s Sales & Marketing Conference hosted by University College London. After the  morning presentations, the 60 attendees were split into groups and tasked with developing a marketing strategy to launch nappies in China…Interesting topic!  And very much like…

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Some of IE Portugal’s activities in the past month … or so

   Conference: Macro Economic Outlook for Portugal and Challenges for University Students, October 2010 “Economic crisis generates opportunity, and young graduates should take advantage of such opportunities, by becoming entrepreneurs for example” this was the message Eduardo Catroga, the Chairman of Sapec group and former Portuguese finance minister, given to young graduates present at the Conference*.…

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