Nike Vs. Adidas – a series of master classes in Moscow and St. Petersburg

In September, IE professor of Marketing Eduardo Fernandez-Cantelli held 3 master classes in the top universities of Russia. Students of Moscow State Lomonosov University, MGIMO and St. Petersburg Institute for Economics and Engineering attended his master class “Communication of Nike and Adidas during major sports events”. In MGIMO the master class was held in Spanish…

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IE: Creating opportunities and growth in times of Crisis

In times of crisis, only imagination is more important than knowledge”, Albert Einstein

IE (Business School), an international renowned think-tank focused in innovation & entrepreneurship and one of the top business schools worldwide, has launched a cycle of conferences and workshops in various locations throughout Europe and CIS to discuss the solutions and opportunities that lie behind a region deep in crisis. These are the upcoming events:

  • 30th September Tbilisi, Georgia “Achieving Success through Networking and Social Capital” with Professor Steven D´Souza
  • 21st October Milan, Italy “Building Successful brands” with Professor Martin Boehm
  • 2nd November Brussels, Belgium “The Giant Within: How to Build Organizational Growth” with Professor Pablo Martin de Holan
  • 3rd November Paris, France “The Giant Within: How to Build Organizational Growth” with Professor Pablo Martin de Holan
  • 8th November Zurich, Switzerland “Creating Competitive Advantage Beyond the Market” with Professor David Bach
  • 11th November Munich, Germany “What is your customer worth” with Professor Martin Boehm
  • 15th November Moscow, Russia “Inside luxury” with Professor Maria Eugenia Girón
  • 22nd November Bucharest, Romania “The Giant Within: How to Build Organizational Growth” with Professor Pablo Martin de Holan
  • 24th November Istanbul, Turkey “The Spanish Soccer League: Are Real Madrid and FC Barcelona getting better while the rest get worse? with Professor Eduardo Fernandez-Cantelli
  • 28th November Baku, Azerbaijan “World Economic Outlook: A two-speed recovery from the Great Recession” with Professor Gonzalo Garland

Rather than focus on the crisis itself and its causes, IE wants to unveil the opportunities that can be pursued by companies, professionals and entrepreneurs. With the support of the business community, experts from different areas and the civil society, IE experts will explore growth and opportunities for professionals and companies covering a myriad of topics and areas: from exciting possibilities in emerging markets to the new skills that professionals must develop in order to move up the corporate ladder, as well as sectorial opportunities in fast-growth industries.

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UK Master Class: A Change Perspective: Leadership – The Game on the Field

If you haven´t already signed up, make sure you register for this week´s Master Class in London. Register here.

Date: Wednesday 21st September, 19:00 – 21:00
Venue: Elsley Court 20-22 Gt Titchfield St. London W1W8BE

Join us for a focused change management session based on IE Professor John Clendenin’s experiences with Xerox Corporation (Business), The United States Marine Corps (Military), and as an international athlete (Sports). The session presents the myriad personal challenges of “Intrapreneural” leadership in managing global internal business customers, keeping up with technology across one’s career and finding ways to successfully compete in the changing world of the 21st Century. The session concludes with steps for personal, family, financial, professional and spiritual success.

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Welcome to IE´s next Master Class in Tbilisi on the 30th September

Title “Achieving Success through Networking and Social Capital” will be lead by the recognized Steven D´Souza. Time – 19.00-21.00 Venue – Tbilisi Marriott Hotel (Queen Tamar room) 13 Rustaveli Street, 0108 Tbilisi, Georgia This session will be lead by Steven D´Souza who is an Executive Fellow and member of the Corporate Learning Group, IE Business…

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