This Friday in Istanbul!

IE MASTER CLASS: Financial History: what can we learn from our mistakes? Whilst you are thinking, participating and coming up with ideas related to current issues, you will also be experiencing what a real class is like on an IE program and understand the difference between traditional teaching methodologies and the methods used by the…


Innovation and Real World Experience in the Classroom

Since this is the first of possibly a few posts, I should take a moment to introduce myself. My name is William Pacheco and I am a part of the April 2011 intake for the IE’s IMBA program. I am originally from the United States, but more specifically, from the state of Florida. I graduated from the University of Florida and worked for 6 years with Accenture then for another 5 years with Pfizer before coming to IE to begin the MBA program and also my fellowship with the International Development team. I cannot say enough about my time here; much has been learned, many friendships have been made and much fun has been had.

The reason for this post however, is to highlight one of the key offerings that I feel has made my time here at IE especially enlightening. While most business schools these days offer case based learning techniques, several courses I have taken during the year have featured simulations that give a student such as me a better feel for what “a day in the life” of a specific career is really like.


IE MASTER CLASS: Building Successful Brands

How to build a meaningful, differentiated brand and how to fully deliver a brand experience capable of driving revenue and profit growth?  Meet IE for a Master Class Building Successful Brands with Professor Martin Boehm in Geneva (25.04) & Zurich (26.04)! IE MASTER CLASS: Building Successful Brands In a highly competitive and saturated market environment, building…